About the project

In early 2021, we were approached by a startup with a refreshingly ethical take on bespoke sex toys - sustainably produced, and crafted to suit the customer’s individual needs. Still in the development stages, this was a real opportunity to build an innovative brand from the ground up - and help them create a social media buzz in the lead-up to their product release.

Our work for Melba included a named brand concept with logo design, accompanying graphics, image treatments, full website design and a complete brand book. We also set up the client with a full social media startup package - including a detailed guide for content and posting strategies - to help support the entrepreneurs in the crucial first stages.